Professional Summary

Graphic Designer with more than 15 years of experience designing and producing print and digital content. Skilled problem solver excelling in project and business development. Innovative thinker with proven ability to reduce production time and cost by 50%. Experienced mentor and team leader to junior personnel.

Core Competencies

Professional Experience

Senior Graphic Designer

4/16-Present

Sound Business Technologies -Seattle, WA

• Developed and implemented strategies for sales and marketing positioning, messaging, and branding
• Directed photoshoots and acquisition of high impact photography to maximize impact
• Identified and pursued avenues for brand awareness and sales growth
• Managed and negotiated advertising budget and venues
• Established and promoted a positive, authoritative public voice for the organization
• Designed, developed, and maintained responsive corporate website and lead generation mechanism

Freelance Graphic Designer

4/13-Present

Independent Consultant -Seattle, WA

• Inception to completion of original layout, design, and markup for website wireframes, email templates, and final deployment of digital products with strict adherence to brand guidelines
• Developed responsive HTML for website and email presentations with stable, predictable cross platform display
• Created customer facing copy for high traffic, high visibility massive e‑commerce website
• Prepared and analyzed website traffic tracking and analytics reports for massive e‑commerce website
• Advised on printing and prepress standards, providing guidance developing file intake guidelines, acted as liaison between print vendor and client to support insourcing objective

Senior Graphic Designer

5/09-3/13

Seagull Scientific, Inc. -Bellevue, WA

• Led and mentored marketing department personnel to create high quality products in a variety of media including digital, print, and video
• Created and maintained brand style guide, file archive, and production procedures
• Set marketing department project priorities based on urgency, visibility, and ROI value
• Closely collaborated with external agency to lead creation of materials beyond team bandwidth while maintaining an unified brand message and style
• Developed and implemented features for corporate website, newsletter, and software installer reducing corporate outsourcing expenses by tens of thousands of dollars
• Created and converted wireframes into cross-platform, flexible HTML/ASPX for web and email
• Strategized and produced complex marketing campaigns for an expanding product line-up
• Managed calendar for printed advertising and digital newsletter transmission

Marketing Production Manager

6/07-3/13

Seagull Scientific, Inc. -Bellevue, WA

• Innovated translation management procedures to slash 50% production time on brochures and documentation in 23 languages
• Developed worldwide production of marketing materials on three continents to reduce manufacturing and distribution costs by 50%
• Attended press checks and standardized printing quality checks to train non marketing professionals for successful global mass production projects
• Delivered project benchmark statistics to senior executive management, proactively forecasting and mitigating potential challenges
• Managed large catalog of vendor relationships and associated contracts to maximize cost efficiency
• Earned promotion following superior performance and demonstrated ability to successfully clear projects

Graphic Designer

6/03-5/09

Seagull Scientific, Inc. -Bellevue, WA

• Insourced project load from external agency to reduce billing by more than 80%
• Designed and implemented cost efficient in-house print on demand white paper production
• Created, maintained, and pre-flighted all corporate collateral, print advertising, and oversized tradeshow graphics
• Recognized as consistent top tier achieving employee and awarded promotion

Design Assistant

3/03-6/03

Seagull Scientific, Inc. -Bellevue, WA

• Produced localized brochures in 23 languages to support growing international operations
• Earned promotion due to strong performance and expertise

Graphic Design Specialist

6/03-6/03

CarDomain Network -Seattle, WA

Construction of design template for Internet based business to transition into printed catalog

Graphic Design Associate

The Creative Group -Phoenix, AZ

Assisted in design and layout of various pharmaceutical labels, signs, inserts, and display cards meeting strict compliance requirements dictated in the medical industry

Pre-Press Technician/Color Artist

Dan Cooks Printing Inc. -Camden, AR

Deigned, converted, and pre-flighted client files to print-ready for commercial offset printing

Education

Shoreline Community College

Certificate of completion: Web Design (August 2019)
Specialization in SEO

The Art Institute of Phoenix

Coursework Completed: Graphic Design

Southern Arkansas University Tech

Coursework Completed: General Studies
Member Phi Theta Kappa Honors society